The Network Marketing Industry Has Changed
Years ago when I was first introduced to network marketing, the Internet didn’t exist. Back then, network marketing meant going to lots of meetings – either home meetings or in a hotel or restaurant. Well, for the most part, that has changed and now you can build a network marketing business from the comfort of your home via the Internet – providing you have the right tools!
The company replicated website just isn’t enough!
To be successful, you need more than just a company replicated website. What most people don’t understand is that your company replicated website doesn’t provide ways for you to optimize that site so that you can be found on the search engines. So, yes, it may be a beautiful site, but if no one can find it, you’re probably not going to have much success if you’re planning on building your business online.
So, what does it take to be successful online?
It basically takes either time or money or both. What I mean by that is, you can have a custom website built for you and you can spend money on AdWords to promote your site and get it showing up on the first page of Google where you’ll have a good chance at signing up people into your business.
Or, you can take the time to learn how to set up your own website and optimize it so that it starts getting traffic and gets good positioning on Google in the organic listings (the free listings). Or do a combination of both depending on what your budget allows. Maybe you create the website yourself and then spend some money on AdWords or vice versa.
It’s a combination of several different marketing strategies…
I didn’t really have the budget to be spending a lot of money on websites, advertising and search engine optimization. So, I went the time route – I took the time to learn how do it myself and that route has paid off in more ways than one because I now have a good handle on what I’m doing and I’ve learned several different strategies.
Video Marketing is one of the best marketing strategies that I know of and it’s easy to get started with little to no money. Mobile marketing with QR codes is also a great way to get the word out about your business. And let’s not forget Social Media Marketing. There are many ways to get the word out and in many cases, you’ll just have to try different strategies to see what works for you and your particular company or product.
If you need help with video marketing, QR codes or social media, please feel free to contact us.